APRA-MD will be broadcasting this webinar from the APRA 2014 International Conference. Join us from your own computer!
Strategies for Managing Prospect Data
Presented by Chris Brakenbury (Ohio State University)
Data integrity is critical to the success of any fundraising organization. Organizations need to collect, store, interpret, and use records as consistently and accurately as possible in order to guarantee that the right decisions are made from leadership all the way to the front-lines. Using the prospect management data practices of The Ohio State University, we will take a look at many valuable and practical tactics that you can apply to your own organization to ensure successful fundraising.
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