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APRA-MD 2014 Fall Conference

Registration:

Early Bird Registration EXTENDED to October 3 so don't wait!

Members .............. $50 ($60 after Oct. 3)

Non-members ........ $70 ($80 after Oct. 3)


Register here today! 

*members must be logged in to receive discounted rate*


Program:

(Download pdf version here.)


Small Event Prospecting, Armando Zumaya

So many small events are wasted opportunities to energize new prospects with the mission of your institution/organization. This training will teach you to create small dinners that will directly help you prospect and fill your pipeline with major gifts prospects.

Guided by your Prospect Research and Management staff these small events will help you to get your best prospects in the room, qualify those prospects and gather information on them. Through these dinners you will be able to qualify and start new relationships with dozens of people at a time. They are often very inexpensive to run and will help you raise more money in a tough economy. These dinner stand out in that the attendee’s are highly screened and invited in a way that fills the room with the best prospects available.

This training is great for all types of field fundraising staff, Prospect Research and Management staff and Event staff. It is also useful for Executive Directors who have to do fundraising but don’t have staff.

Presented by 28 year veteran development officer and lecturer Armando Zumaya. He has lectured at APRA, AFP Chapters, AFP Hemispheric, APRA Chapters, BBCON, FundraisingInfo.com, GIFT and many others. He has been quoted and interviewed in the Chronicle of Philanthropy and other publications.


Advances in Relationship Management, Lisa Howley

Looking to catapult your relationship management system to the next level? This session will present new trends, best practices and ideas on prospect, portfolio, and pipeline management, tracking and reporting. Using case studies, you will learn how to incorporate and apply this information to your own organization and practices.


Analytics. Yes we can. Josh Birkholz

Data science has taken the business world by storm. How much more do you spend at Amazon based on their spot-on recommendations? How do Facebook advertisers seem to know you need that Doctor Who T-shirt (or maybe "I" need...). It might seem like rocket science, it might seem creepy, or it might seem simply irrelevant to your work as a prospect researcher. This session should prove you wrong. Analytics is very attainable. Statistics is not creepy (although all industries have their bad apples). And most importantly, it will help you find more prospects, balance your portfolios, and find ways to raise more money for the same efforts. Josh Birkholz will introduce you to the essentials of analytics during this dynamic discussion geared for prospect development professionals of all levels. 


Location:

St. Paul Companies Pavilion, Stevenson University Greenspring Campus

  

Directions to campus:

1525 Greenspring Valley Rd., Stevenson, MD 21153

For directions to the Greenspring Campus, please click here.

Once on campus, turn right at the first stop sign to loop around campus. The St. Paul Companies Pavilion is located on the back side of campus. Parking lots will be on your right and the Pavilion will be on your left.

Please look for APRA-MD signage for parking.

Data science has taken the business world by storm.  How much more do you spend at Amazon based on their spot-on recommendations?  How do Facebook advertisers seem to know you need that Doctor Who T-shirt (or maybe “I” need…).  It might seem like rocket science, it might seem creepy, or it might seem simply irrelevant to your work as a prospect researcher.  This session should prove you wrong.  Analytics is very attainable. Statistics is not creepy (although all industries have their bad apples).  And most importantly, it will help you find more prospects, balance your portfolios, and find ways to raise more money for the same efforts.  Josh Birkholz will introduce you to the essentials of analytics during this dynamic discussion geared for prospect development professionals of all levels.
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